If you are having a blog, you know how important it is to drag traffic to your blog. Traffic means visitors of your blog. Traffic may come to your blog from various sources, and that are called traffic sources.
There are generally 4 types of traffic:
Direct Traffic: When visitors open your website by typing the URL into their browser, it is called Direct Traffic.
Organic Traffic: The traffic from search engines is known as Organic traffic. It is one of the most valuable traffic sources.
Referral Traffic (Social traffic included): When visitors come to your blog by clicking your link placed on some other websites or blogs or social media sites.
Paid Traffic: This is the traffic comes from the sources where you placed your ads. For example, Google Adword ads, FB ads, etc.
Different types of traffic have different significance. Today we will talk about the referral traffic.
Referral traffic is very important for a blog because this kind of traffic sends interested readers and thus, more engagement on the blog.
5 surefire ways to drive the referral traffic to your blog:
#1. Blog Commenting
Most of the bloggers mention blog commenting as way to generate traffic but you will mostly find this either in the middle or at the end of any list of traffic generation technique, but I would like to keep it at the top. I am very new to the blogging and I have been trying various ways to increase visitors on my blog. The best traffic sources I have seen in my Blog?s Google Analytics account are the blogs on which I have commented.
My blog is still very new and traffic is not that great but I managed to drag more than 100 visitors a day in which a good chunk of traffic I get from blog commenting. I have taken a screenshot of yesterday?s traffic in which you can see my top referral blogs where I have commented.
There are few more blogs from where I get 1-2 visits every day. I know it?s very small in number but if I comment on 70 blogs a week, I am sure I can generate at least 100 hits in total from those blogs.
The best thing of this way of traffic generation is that you get traffic consistently if you comment on blogs that are getting good traffic on their every blog posts.
#2. Facebook and Google+
You simply cannot ignore Facebook and Google+ when it comes to traffic generation. It is a goldmine. You may create a fan/brand pages for your blog, build an audience base, and then keep sharing your published blog posts in creative ways.
I haven?t benefitted from these sources till now because I am not that active on these though I have managed to get few hits from these. Look at the below screenshots that display 2-week traffic from Facebook and Google+.
As I am not actively connecting with fellow bloggers on social media and not even sharing much of blog posts frequently, I am not getting enough traffic from there but if I see these stats then these are more than expected compared to the time I spend on FB and G+.
I am planning to work more on these 2 social giants and drag even more traffic to my blog.
#3. Blog Communities
The new generation traffic sources of blogs are the blog communities where you submit your blog posts, get votes and comments from other users in the community.
I have seen many bloggers are using blog communities, but they just share their post and come back which is wrong and not fruitful. If you really want to get better results from these communities, you must have to vote, comment and visit other bloggers? posts as well, and then only they will do the same to your blog posts.
Most popular blog communities are:
As of now I have not started using much of these communities due to time constraints but I have signed up everywhere and will gonna kick start hanging out there as well. Meanwhile, my friend Atish has shared a blog post of mine on Kingged.com and that brought 25 hits on that particular blog post.
Now I desire to get even more from this awesome community and others listed above.
Always remember :>> [The more Votes you get, the chances to get featured on Homepage of these communities increase and if you hit the homepage, you will get awesome traffic to your blog.]
#4. Guest Blogging
Though Matt cuts said that Guest blogging for SEO is unnatural, you may still use it to increase referral traffic to your blog. Write good content and place your link naturally or if you have any fear of Google, you may add rel=?nofollow? to the link and stay tension free!
When you publish a blog post on someone else?s blog then it is called a guest post, and the process is called guest blogging. This is a win-win situation for both, the host and the guest because when a guest provides a post to host then the he gets free content for his blog. On the other hand, the guest gets featured his name on that blog, grabs the attention of the audience of the host?s blog, and also gets 1-2 links of his blog within the content or in author bio that helps generate referral traffic to his blog.
Doing 2-3 guest blog posts on high traffic blogs, are good enough to generate a huge amount of traffic consistently
There are two ways you can drag traffic from LinkedIn, one by sharing your blog post links as status update and other way is to publish articles in LinkedIn pulse in which you can hyperlink your blog posts and can also have an author bio to get even more clicks. Let me share few example posts which I read recently:
I am planning to start working on LinkedIn because it is a great social networking site where millions of people hang out thus more chances of getting referral traffic from my published articles.
Referral traffic is very important because this is the traffic that gives the best engagement on your blog which further helps you reduce your blog?s bounce rates. When bounce rate is good, Google considers your blog as good from user experience point of view thus there you get organic boost to your blog.
These are the surefire ways to increase referral traffic of your blog. Apart from these ways, you may read a blog post published on wordstream in which you will get to know the kind of links that send legit traffic.
Over to you!
I would like to hear from you as how you drive referral traffic to your blog.